The Dallas Mavericks traded Luka Doncic and likely lost some fan attendance in the process.
Now, the Mavericks are raising season-ticket prices for next season.
Season-ticket holders received renewal information Monday morning and it included an average overall price increase of 8.61%, according to WFAA.
“Ongoing investments in team and fan engagement” were listed by the Mavericks as the reasoning for the price hike.
Mavericks fans protesting after their superstar Luka Doncic was traded to the Lakers.The pricing changes are reported to better reflect seat value, a better fan experience that will upgrade in-game entertainment and adjustments for secondary market ticket value.
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