MLB created âÂÂRivalry Weekendâ to boost fan excitement.
If the NFL ever did the same and fell back on tradition, the opposite might happen. Â
In other words, some of the NFLâÂÂs biggest time-tested rivalries have become so lopsided that a whole generation of fans might not view the games as must-see. Players might not share the bad blood that truly fuels rivalry.
Credit to MLB for using Rivalry Weekend to generate its best weekend total and per-game average attendance prior to Memorial Day since 2012.