Sage Steele Says What Many Fans Are Feeling

Broadcaster Sage Steele recently spoke out about the NFL’s choice of Bad Bunny for the Super Bowl halftime show, saying she was “sad and disappointed” by what she sees as divisive messaging.

For many fans, her comments hit home. The Super Bowl is one of the biggest cultural moments in America, and people want it to feel unifying — something that brings the country together, not something that fuels more division.

This isn’t about denying anyone’s talent. Bad Bunny is successful for a reason. But critics argue that performers on that stage should respect the country and audience that made that success possible.

Sage’s message reflects a bigger concern: entertainment doesn’t have to be political to be powerful. It can celebrate shared values, pride, and community instead.

Many fans agree — halftime should uplift, not divide.